Hugo Boss Alive Eau De Parfum brings a confident long lasting floral woody scent that lasts all day long, and it's chosen for its high ingredient similarity to premium fragrances out there. It gives you bright floral top notes and a warm woody base for that confident modern finish which works from office to evening so nicely. A smart choice for women's perfume or any fragrance collection that needs a reliable long lasting perfume for women.

Available Sizes & Variants:

80ml Eau de Parfum - Compact enough for daily use yet substantial for evening wear, with the signature Hugo Boss bottle finish.

Benefits & Features:

• All day confidence from a scent that stays present from morning through evening, backed by consistent praise for its longevity and projection.
• Versatile enough for work, daytime plans and evening events because of balanced floral top notes and a warm woody base that fits right in.
• Premium alternative to higher priced designer bottles, offering up to 88 percent ingredient similarity with luxury fragrances so it feels expensive without the same cost, like a smart swap.
• Skin compatibility with fungal acne safety in mind.
• Elegant bottle with golden accents that lifts your dressing table style and feels good to hold, making gifting or display effortless.
• Fresh lift from vibrant citrus and white floral touches that brighten your mood and boost presence, and it's meant for daily wear with easy layering too.

Hugo Boss Alive really stands out because it matches the character of several premium scents while staying accessible (about 88 percent ingredient overlap with select luxury alternatives). Performance is a clear strength here—users and experts note lasting power and steady projection that keeps the scent lively all day long. Packaging is carefully crafted, with golden accents and a refined bottle that reflects the fragrance's confident mood, and the formula is built to be fungal acne safe for that added peace of mind, let's be honest.

Recognised quality and thoughtful formulation mean a confident addition to most wardrobes, and it's an easy pick if looking for a boss alive eau de parfum that delivers reliable wearable luxury. At least, that's what we've found.

United Kingdom Shipping:

Orders placed by 2pm (Monday to Friday) are dispatched the same day. Orders placed after 2pm will be dispatched the next working day.

Free shipping on orders over £50 to the UK.

Returns: Our products are meant to make you feel healthy and at your best. If you need to return your item, you can do so free of charge within 30 days in the same original and unopened packaging. Subject to T&C's.

Please consult the product packaging for accurate instructions on how to use the product.