Our range of professional purple shampoos helps you maintain salon-quality results at home, helping with instant brightness and lasting tone protection.
What is Purple Shampoo?
Our Purple Shampoo Collection is specially formulated to keep blonde, silver, and highlighted hair looking fresh, vibrant, and brass-free. Also known as toning shampoo, these powerful colour-correcting cleansers work by depositing purple pigments that neutralise unwanted yellow and orange undertones. By using purple shampoo regularly, you can extend your colour’s vibrancy, reduce salon visits, and keep your tone looking fresh and cool.
Benefits and Features of the Purple Shampoo Collection
Our Welzo Purple Shampoo Collection combines professional salon formulas with nourishing ingredients for healthy, luminous colour. Key benefits include:
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Colour Correction: Neutralises brassiness and enhances cool tones.
- Hydration & Shine: Infused with oils, keratin, and vitamins to nourish dry or processed hair.
- Sulphate-Free Options: Gentle on colour-treated and sensitive scalps.
- Long-Lasting Brightness: Extends time between salon toning appointments.
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Easy to Use: Works seamlessly with your regular haircare routine.
Each product in the collection is formulated to deliver superior toning performance while protecting and strengthening your strands.
To help you hair grow inside-out, check out our Hair Growth Vitamins.
Why is Purple Shampoo Important?
After lightening or colouring hair, warm undertones often appear due to oxidation, minerals, or heat styling. Purple shampoo acts as a colour-balancing treatment, ensuring your blonde or silver hue remains vibrant. Without purple shampoo, blonde hair can quickly fade or turn brassy, requiring more frequent salon maintenance. Regular use keeps your colour fresh, balanced, and beautifully cool, thus saving you time and money.
How to Use Purple Shampoo
- Apply to Wet Hair: Lather a small amount into damp hair.
- Leave for 2–5 Minutes: Adjust timing based on desired tone intensity.
- Rinse Thoroughly: Follow with a conditioner or purple conditioner for extra softness.
- Use 1–2 Times Weekly: Alternate with a regular shampoo to maintain perfect tone.
What Are the Different Types of Purple Shampoo Available?
Our collection offers a variety of formulations to suit all hair types and tones:
- Intensive Violet Shampoo: Strong toning for platinum or silver hair.
- Moisturising Purple Shampoo: Hydration-focused formula for dry or damaged hair.
- Everyday Blonde Shampoo: Gentle toning for frequent use.
- Sulphate-Free and Vegan Options: Perfect for sensitive scalps or eco-conscious users.
Statistics, Research, and Expert Information
According to haircare experts, over 70% of salon blondes experience brassiness within 3-4 weeks after colouring. Studies show that using purple shampoo twice a week can extend the life of colour by up to 40% longer compared to regular shampoo.
Professional stylists recommend integrating purple shampoo into your weekly routine for consistent tone preservation and shine enhancement.
FAQs
1. What does purple shampoo do?
Purple shampoo deposits violet pigments to neutralise brassy and yellow tones in blonde, silver, or highlighted hair.
2. How often should I use purple shampoo?
Use 1–2 times per week, depending on how quickly brassiness appears and your hair’s porosity.
3. Can brunettes use purple shampoo?
Yes, especially ash or balayage brunettes who want to maintain cool undertones and reduce warmth.
4. Will purple shampoo dye my hair?
No. It won’t permanently colour your hair but leaving it on too long may cause a temporary lilac tint that washes out easily.
5. Where can I buy purple shampoo online?
You can buy purple shampoo online through our official Welzo store, where we offer fast delivery and exclusive bundle discounts.