Color-correcting products are a specialized category of cosmetics designed to neutralize skin tone imperfections and create a more even complexion. These products come in various forms, including primers, concealers, powders, and creams, each formulated to address specific skin concerns. The concept behind color-correcting is based on the color wheel, where opposite colors cancel each other out. For instance, green-tinted products are used to counteract redness from acne or rosacea, while lavender or purple hues can brighten sallow, yellowish skin tones. Peach or orange shades are effective for concealing dark circles and hyperpigmentation on medium to deep skin tones, whereas pink tones are ideal for brightening fair skin.

Color-correcting products are versatile and can be used alone or as a base under foundation to enhance the overall appearance of the skin. They are particularly popular among makeup artists and beauty enthusiasts who seek a flawless finish. Many of these products are enriched with skincare benefits, such as hydration, sun protection, or anti-aging properties, making them a multifunctional addition to any beauty routine. The application is typically straightforward, requiring only a small amount to be blended into the skin with fingers, a brush, or a sponge. As a collection, color-correcting products offer a tailored approach to achieving a balanced complexion, allowing users to customize their makeup routine according to their unique skin needs. Whether dealing with redness, dullness, or dark spots, these products provide a targeted solution for a more radiant and even skin tone.